Speed to lead metrics every inbound team should track
Fast follow-up is easier to improve when the team can see the actual operating numbers.
Core metrics
- Median time to first claim.
- Average time to first response.
- Missed SLA count by source.
- Unclaimed lead count by age.
- Response distribution by user and team.
How to use the data
Start with the missed SLA count, then inspect whether missed leads share a source, time window, routing rule, or ownership gap. The goal is not just faster alerts. The goal is a visible operating loop from capture to ownership.